Category: Press Release
AceBounce Introduces Wonderball, a New Interactive Ping-Pong Experience

AceBounce, a ping-pong and dining concept debuted their newest attraction, Wonderball – which turns the surface of an ordinary ping-pong table into an interactive gaming experience. Using a digital projector and mapping technology; the Wonderball’s surface becomes a gaming screen that reacts to the ball and interacts with the gamers.

<p”>Wonderball currently offers six gaming experiences – three visually enhanced and three traditional games. “The philosophy at AceBounce is to exceed expectations in everything we do and to constantly innovate – it’s not enough for us to just rely on how fun it is to play ping pong; we aim to create a totally new experience, an AceBounce experience,” says Adam Breeden, Founder and CEO of AceBounce

AceBounce is looking to open 20 new, wholly-owned venues across the world by 2020. “Being at the forefront of the social entertainment industry for many years means we can now encompass a greater range of concepts in different territories. Now is the time to leverage our extensive experience to bring to market more concepts within this fast-growing category, as well as embark on a more ambitious roll out plan.” Adam Breeden

For their US expansion, they are looking towards Emerging Concepts, to ensure they find the best locations. “Emerging Concepts is very excited about expanding the most innovative entertainment company, Social Entertainment Ventures in the United States” says Mathew Focht, CEO at Emerging Concepts.

AceBounce Founder Adam Breeden and Social Entertainment Concepts are also behind the concepts Flight Club opening in Chicago in 2018 and Puttshack.

Using Analytics, Silverspot selects Brookfield, Wisconsin for Midwest Expansion

Silverspot Cinema announced plans to open their first Midwest location at The Corners in Brookfield. The boutique theater shows both Independent and Hollywood films in an intimate setting paired with a variety of cocktails and food options. Owner Gonzalo Ulivi is a third-generation cinema operator whose family still operates cinemas in Venezuela.

Ulivi conceived Silverspot when he noticed a need in the US market. “US cinemas were in need of elevation, there was only one type of multi-plex to serve all types of demographics.” Ulivi and Silverspot have been ahead of the curve as high-end theaters have continued to become more popular in the states.

With three current locations in Florida: Naples, Coconut Creek and Miami (coming soon) as well as a location in Chapel Hill, NC; Silverspot is poised for growth. The decision to expand to the Midwest came at the end of an extensive search process utilizing Acutely, a company that uses a deep learning data intelligence model to determine core customers that influence site selection. By breaking out customers into VIP, Core, and Frequent Visitors, Acutely has helped Silverspot understand their target consumers. This understanding is used when evaluating potential new locations and allows them to come up with more accurate sales projections than have previously been possible. Mathew Focht, CEO at Acutely points out “When choosing a new location, you are making a multi-million-dollar decision. Making a mistake can be catastrophic so combining data intelligence with traditional real estate methods is essential.” Ulivi added that “Acutely has been instrumental in extracting relevant information from our customer data and helping to understand our consumers travel distance.”

The Corners at Brookfield is Silverspot’s next location, but Ulivi has no plans to stop there “We plan on continuing to expand, one unit per year.” Look for Silverspot to open at The Corners in Spring, 2019.

Ashley Robinson joins Emerging as Vice President

Emerging announced today that Ashley Robinson has joined the firm this month as Vice President. Ashley comes with a wealth of experience within the industry and will utilize her vast knowledge to help restaurants grow successfully. By leveraging the many brands within the Emerging family, Ashley will provide multi-layered solutions for her clients in all aspects of their businesses. Ashley is excited to put her passion and expertise to work for today’s best brands and help make them tomorrow’s success stories.

Ashley finds true passion for the brands that she has the pleasure of working with. While obtaining her BA in Political Science and International Relations at UCLA, she was recruited by Main and Main, Inc. a boutique tenant representation company, and has now been in Commercial Real Estate for over 15 years. After 7 years as a Broker in Los Angeles specializing in growing restaurants, Ashley went in-house as Director of Real Estate for retailer Coldwater Creek, Inc. In 2011, Ashley diversified her experience further and learned deal making from the “other side of the table” with LA based mixed-use developer, CenterCal Properties, LLC. As Sr. Leasing Director, Ashley worked on several outdoor regional lifestyle properties. Including developing a million-square foot shopping center from dirt. Ashley joined Kona Grill, Inc. in 2016 to lead their real estate efforts in North America. Living and breathing the P+L from an in-house perspective and working the entire country, from Puerto Rico to Hawaii, elevated her expertise to that within the top-tiers in the industry. Through Emerging, Ashley was retained by Kona Grill and continues to act as their in-house real estate expert.

Mat Focht, President of Emerging said, “Ashley’s breadth of experience and industry knowledge make her a key addition to the Emerging family. I know that Ashley’s drive and passion will be an asset to both our company and our clients.”

About Emerging: Emerging is a family of companies that elevate restaurant and entertainment concepts to be among the top in the industry. Emerging provides the most valuable resources to today’s emerging operators and concepts. Emerging helps operators scale at a sustainable pace while maintaining high quality on all fronts — food, service and ambience.